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| Video ad serving is now available in DFP Small Business for free! Posted: 29 Jan 2013 11:27 AM PST Using videos in your content is considered as one of the most effective presentation technique. It helps with visual aids, and makes it easier for the listener audience group to grasp your message. Indeed, serving videos is one of the effective ways of attracing traffic. And just like other content such as text and images, videos have great revenue potential. This means, that if you have a substantial video viewership, you can use that traffic to earn revenue for you through ads. And generally speaking, video ads sometimes tend to perform better on the revenue side when we compare equal amounts of traffic for video content, and simple text/image content. Google understands this, which is why it has been working on video ad serving for some time. And now, it has finally announced its video ad serving feature, and a free and unlimited video ad serving trial offer to DFP Small Business publishers. Read more » |
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