Monday, September 14, 2020

My Blogger Tricks

My Blogger Tricks

Link to My Blogger Tricks

No Time for Social Media? 4 Tips to Consider

Posted: 14 Sep 2020 10:25 AM PDT

social media management

Social media can be one of the most powerful tools in your box as a business owner. But, managing and making the most from social media can be tricky and time-consuming if you are not an expert. How do you improve engagement with your audience? Craft social posts that encourage your audience to convert? Make sure that you are posting interesting social content on a regular basis? When you have all the other aspects of running your business to consider, it can quickly start to cut into your time.

These tips are designed to help you get the results you want from your social efforts.

Work With an Agency:

Hiring a social media agency can save you both time and money while improving your overall results. If your social campaigns have been slacking recently and you barely find the time to post, working with an agency can be an ideal way to free up your time while providing you with peace of mind that you've got an expert on the case. Jen Boyles Digital can help you come up with a social strategy, engaging content, and regular posts to help you make the most of your social media presence, while you focus on the other stuff.

Hire a Freelancer:

An agency not quite in your budget right now? Another alternative to free up your time and make sure that you are getting the most from your social media presence is to hire a freelancer. A freelance writer can craft blog posts and social content to share on a regular basis and you can find freelancers who exclusively work to produce social media ads and manage your content calendar. Since you will usually pay them on a per-job basis it can be a very cost-effective way of getting the results that you need.

Automation Tools:

Automation tools like Hootsuite are the business owner's best friend when it comes to social media publishing. You can create a content calendar and schedule posts to be published across all platforms at any given time or date, helping you reduce a significant amount of time scheduling posts individually or logging into different platforms to hit publish.

Create Content in Bulk:

While there's always going to be certain types of content that are time-sensitive and will need to be created as and when necessary, most of the time you can get a huge chunk of content out of the way, schedule it to be published, and then forget about it for a while. Set aside some time to write blog posts, shoot videos, and create graphics to post to social media and write captions to accompany them. Depending on how much time you have, you can create a content calendar for the upcoming week or even the month ahead. Once your content's done, you can simply use a tool like Hootsuite to schedule publishing.

Social media is one of the most powerful tools in your arsenal when running a business, but are you making the most of it? Keep these tips in mind if you're always running out of time to focus on social media.

4 Reasons To Hire a Freelance Writer For Your Blog

Posted: 14 Sep 2020 09:44 AM PDT

hire a freelance writer
You've launched your business blog, hoping to publish regular posts and super-charge your content marketing efforts. There's no denying that having a business blog can benefit your company in many different ways, including providing more content for search engines to index and giving you a platform from which you can showcase your industry knowledge and expertise.

However, you may have realized that you simply don't have enough time to research, write, and publish consistent blog posts as much as you'd like to. The solution: Hire a freelance writer to do it for you.

Save Money:

Of course, you need to pay your writer - but outsourcing your business blog to a freelancer can actually save, rather than cost you money. This is because while they're getting on with writing your blog posts, you can focus on the other stuff that really matters, like growing your business and bringing in more profit. And, a freelance writer can be a very cost-effective solution since most writers will work on a per-project basis, meaning that you can simply pay them as and when you need a blog post writing.

It's Flexible:

Hiring a freelance writer is much more flexible as opposed to taking on an in-house copywriter. When working with a freelancer, you can choose how much work you'd like to give them for the month, making it easier for you to reduce your costs as and when needed compared to paying somebody a set monthly wage. In addition, most freelance writers are happy to work to get tasks done outside of regular office hours, which isn't always the case with full-time employees who are only obliged to work at the times you pay them.

Get an Expert Pair of Eyes on Your Content:

A freelance writer will likely have plenty of experience producing blog posts for small businesses and may be able to help you see hidden angles that you may not have noticed yourself. A good writer from The Hunt Agency will be able to offer you a second, expert opinion on the blog posts that you create yourself, spot spelling and grammatical errors that you might have missed, and help you ensure that you stick to a consistent brand voice. And, many freelance writers are experienced with optimizing content for SEO, which can come in handy if you want to improve your search engine visibility.

Stay on Top of Your Blog:

If your content calendar has been quite sporadic so far as you have to divide your time between writing blog posts and getting everything else done, hiring a freelance writer can help you ensure that things become a bit more consistent. Rather than having to find the time to work on researching and writing blog posts when you can, your writer can take over while you get on with everything else, providing you with consistent content to post on a regular basis no matter how busy you are.

Whether your blog is your business or you are adding a blog feature to an existing business website, working with a freelance writer can help you get the best results.

Sunday, September 13, 2020

My Blogger Tricks

My Blogger Tricks

Link to My Blogger Tricks

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Friday, July 10, 2020

My Blogger Tricks

My Blogger Tricks

Link to My Blogger Tricks

How Unique Content May Influence The SEO of a Website and Decrease Internet Marketing Expenses?

Posted: 10 Jul 2020 04:42 AM PDT

Regardless of its purpose, every website wants to have a better position in search ranking results. This is how the internet audience is finding your website, and how you are building your brand and getting more and more traffic. Providing unique content for your website is one way to improve your ranking. It is not an easy task, but it is a very grateful one because Google likes unique content.

Websites with unique content are highly valued and that can reflect on your search engine rankings. Consequently, your SEO will improve, and you will see a spike in organic visitors count, without investing a lot of money into internet marketing.

Before we dig into this topic, we need to understand why unique content is important to search engines. If you look at any search results a bit closer, you might notice that there are no two links that contain the same content. And that is the main point. Google does not want to have websites with the same or similar content as different search suggestions, because it might ruin the user's experience.

Unique content and unique value

Even if you create website content that is unique by its structure, it must have value to visitors in order to jump into first pages on search engine results. You can copy the existing content from Wikipedia, rewrite it in your own words, and create technically unique content, but it might lack quality. Unique value means that your content is providing value that no one else is. This means that your answer to a user's query is not just a simple straight-forward answer, it goes beyond that. Valued content answers the surrounding questions that the user didn't ask, but that would emerge as a logical follow-up.

For example, if you are looking for a hotel in Reykjavik, Iceland, good content would be a list of hotels in that town. Unique value content will give you weather info, surrounding places that are worth seeing, user reviews, along with unique perspective, images that are not on the first page on Google image search, and so on. This way, the search engine robots will notice that the user is spending much time on your page, boost your relevance, and your website will get better ranking.

Since search engines use a lot of complex algorithms in order to produce the best results, creating unique content is not that easy. The thing you must remember is that the value of content is determined by users. If visitors pick your website among other results, or if your content is liked and shared on social networks, make no mistake, your rankings will improve.

Beware of duplicate content and pick a good host

Bear in mind it is the same with duplicate content. As unique content can boost your rankings, duplicate content can do the opposite.

Just as duplicate content can harm your website, so can a poor hosting. You can forget your hard work on content creation if high visitor count slows down, or even crashes your website. Picking the right hosting provider should not be very hard. The easiest way to do it is to make a list of all the things that you need and pick a provider that ticks all of the boxes. Pick someone with flexible plans, that can grow as you grow, and that can let you upgrade your plan with ease when the time comes. With a long list of great features and benefits, you might want to check out Hostinger plans and offers so that you can focus on more important things like content.

Unique content will boost your SEO

With benefits like better search rankings, better website reputation, an increase in visitors count, unique content is an essential part of SEO. Since most of the topics are already covered with quality content, creating unique content can be a challenging task. Before jumping on the unique content creation train, and boosting your SEO, there are a couple of tips that can help you create high-quality unique content.

Simple, rich and comprehensive

In order to create content that is easy to digest, you should put additional effort to make it understandable and easy to read. Meaningful subheadings, natural flow, and lack of contextual and spelling errors should do the trick.

Your topic and content should be in direct connection with your business. Try to find related topics, something that is important to your readers, and something your audience is interested in. Pick a form that is not too short and try to implement long-tail keywords and search phrases in order to improve your SEO. If the content is too short, it is less natural to see long phrases and keywords, than in long-form content.

Do not forget to divide your content into meaningful sections and include media like videos and images to enrich the experience. Long text form without images or videos can be hard to read and visually repulsive, so try to keep it simple, comprehensive, organized, and media-rich.

Be unique, fresh and think about SEO

We know unique meaningful content is the best, but it is also the hardest to create. Before starting, good old research is very important. You should find topics that are relevant to your business and interesting to your audience. Do not be shy and look at the competition, see what topics are hot, and find inspiration in them. If someone already wrote about something, but didn't do a good job, do it better!

Your content should express your ideas, opinions, or existing ones, with a different view or a new angle. Fresh content has the power to become viral, so try to always be on top of your game and know what is happening around you.

SEO should be an integral part of your writing, even if you are writing a simple blog post. Keyword research can help you with topic search, and at the same time, you can think of the ideas of natural implementation of search phrases and long-tail keywords into your content.

Good content will save your money

Implementing your SEO strategy into your unique content will improve your rankings, build your brand, and bring you more visitors. If you write your content with brand guidelines in mind, you can save a lot of money on branding marketing. With more visitors, your website will be more recognizable and will build better domain authority over time. Each of these steps can be achieved with marketing investments, but with good content and proper strategy, you can do everything with a lot less money, and more important with better quality!

Tuesday, June 9, 2020

My Blogger Tricks

My Blogger Tricks

Link to My Blogger Tricks

How To Write an SEO-Friendly Blog Post?

Posted: 09 Jun 2020 10:11 AM PDT

How To Write An SEO-Friendly Blog Post

Writing good blog posts is a specific skill. There are plenty of good writers who have no idea how to construct a blog post, let alone an SEO-focused blog post. The good news is that anyone can learn to compose their blog posts with SEO in mind, here's what you need to know to get started. 

Keyword Research

Before you start writing an SEO-focused blog post, you need to first know exactly what keywords and search terms you will be targeting. Choosing the right keywords is half the battle when it comes to SEO. There's no sense in targeting search terms that aren't relevant to your audience.

Think Before You Write

When you are freestyle writing or being creative, you can get away with starting to write and seeing what comes out. However, if you are trying to produce something with SEO at the forefront of your mind, you need to plan out your posts before you start writing.

Every blog post you make should have a purpose and value beyond the boost it gives your SEO. If you are constantly churning out SEO-focused content but producing little in the way of original, organic content, your audience will soon get tired.

Give Your Post Some Structure

Every article that you publish to your blog should consist of an introduction, a main body, and a conclusion. As part of your article planning, think about what you will say in each of these sections. This will give you a rough outline of your post. With your outline in hand, you are ready to begin the real writing.

Make Sure You Use Paragraphs And Headings To Break Up Your Work

Using paragraphs in your text is essential. Most people already use paragraphs, but it is surprising how many people are using them the wrong way There should always be a logical reason for you to start a new paragraph, you shouldn't start a new paragraph just because you think that it will look nicer.

As well as dividing your posts into different paragraphs, you can further subdivide it by making use of headings and sub-headings. These make your articles easier to skim over and lets your audience to quickly scan your posts for the information they want.

Know When To Call In The Big Guns

Taking charge of your own SEO strategy is a good idea in the long run. However, you don't have to do everything yourself, especially if you don't have much existing experience with SEO. Whether you are stuck in a rut and don't know how to get yourself out of it, or you don't know where to begin when it comes to managing SEO, businesses like WSI Digital Ltd can give you the boost you need to get going.

When you consider the benefits of a high SEO score and the implications it has for the monetization strategy you have in place for your blog, the costs of hiring a professional digital marketer to handle your SEO is more than worth it.

Once you have mastered the art of an SEO-friendly blog post, you will have no trouble boosting your SEO score. With a high SEO score, your traffic will increase, and your monetization opportunities will increase along with it.